❤️Free shipping on every order during COVID-19❤️

School's back in session.
Let's protect your kids
with better nutrition!*

Introducing Kids Daily Essentials:

Mouth-watering
Built to support stronger immunity*
Packed with 8 super nutrients + 27 organic fruits/veggies

SAVE 20% ONLY UNTIL OCTOBER 1
DISCOUNT CODE: BACKTOSCHOOL

School's back in session.
Let's protect your kids with better nutrition!*

Introducing Kids Daily Essentials:

Mouth-watering
Built to support stronger immunity*
Packed with 8 super nutrients + 27 organic fruits/veggies

SAVE 20% ONLY UNTIL OCTOBER 2 WITH
DISCOUNT CODE: BACKTOSCHOOL

School's back in session.
Let's protect your kids with better nutrition.

Introducing Daily Kids Essentials – the yummy kids’ vitamin that’s built for stronger immunity. Jam packed with 8 super nutrients + 27 organic fruits and veggies.**

School's back in session.
Let's protect your kids with better nutrition.

Introducing Daily Kids Essentials – the yummy kids’ vitamin that’s built for stronger immunity. Jam packed with 8 super nutrients + 27 organic fruits and veggies.**

Our Special 20% Off
Back to School Offer Ends Soon!

00
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00
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DISCOUNT CODE: BACKTOSCHOOL

45-DAY 100% SATISFACTION GUARANTEE***

"My kids LOVE taking these every day. They always ask for them before school so I don't forget. I think of it like a little treat for them."

– Tiffany A.

Notebooks?
Zoom?
Yummy health boost? 👇👇👇

Backpack?
Lunch bag? ✅ ✅
Zoom? 🖥❓❓
The yummy health boost? 👇👇👇

School's back, and parents are worried about their kids' health.

That's why 17,467+ families have gotten a box of science-backed vitamins delivered right to their door (and you can too!)

Our Kids Daily Essentials is based on expert research to build stronger immunity for your kids.*

See how a daily dose of nutritional needs (with all natural ingredients) can make a difference!

Notebooks?
Zoom?
The yummy health boost?
👇👇👇

School's back, and parents are worried about their kids' health.

That's why 17,467+ families have gotten a box of science-backed vitamins delivered right to their door (and you can too!)

Our Kids Daily Essentials is based on expert research to build stronger immunity for your kids.*

See how a daily dose of nutritional needs (with all natural ingredients) can make a difference!

OUR VITAMINS:
MATH + SCIENCE = DONE RIGHT.

The math: calculated. Again. & Again.

  • • Two years of development
  • • Thousands of $$$ from our own savings
  • • 35,000+ studies and 17 recipes
  •  
  • We knew we couldn't cut any shortcuts to make a vitamin your kid truly deserves.

Two years of development. Thousands of dollars from our own savings. 17 recipes. 35,000 + studies. That's how we got here. Parents deserve better, and we knew we couldn't cut any shortcuts to make a vitamin your kid truly deserves.

The science: done to a T!

  • • More active energy
    • Better brain function
    • Faster bone development
    • and much, much more*

    EVERY single one of our ingredients serves a purpose, supporting better health.

  • More active energy, better brain function, faster cell development, better heart health, bone development, more focus, and stronger immunity. We don't just throw in a bunch of random "health" foods. EVERY single one of our ingredients serves a purpose.

The results: mouth-watering gummies

• 80% less sugar than the competition
• ZERO artificial sugars or flavors

We found the secret sauce to get kids to enjoy the taste of their vitamins (without making them sugar bombs!).

We knew all the nutrients in the world wouldn't help if kids didn't actually enjoy the taste of their vitamins. So, we continued on through 39 different prototypes. We didn't want to just make sugar bombs. And after refusing to settle, we're proud to say our vitamins come with up to 80% less sugar than the competition (and ZERO artificial sugars or flavors).

OUR VITAMINS:
MATH + SCIENCE = DONE RIGHT.

The math: was calculated. Again. & Again.

  • - Two years of development
  • - Thousands of $$$ from our own savings
  • - 35,000+ studies and 17 recipes
  •  
  • We knew we couldn't cut any shortcuts to make a vitamin your kid truly deserves.

The science: was done to a T!

      • - More active energy
        - Better brain function
        - Faster bone development
        - and much, much more.*

        EVERY single one of our ingredients serves a purpose, supporting better health.

The result: mouth-watering gummies

- 80% less sugar than the competition
- ZERO artificial sugars or flavors

We found the secret sauce to get kids to enjoy the taste of their vitamins (without making them sugar bombs!).

Organic Fruits & Veggies

Non - GMO

Gluten Free

Vegetarian

No Artificial Flavors/Colors

Gelatin Free

80% Less Sugar

Made in Canada

How it Works

Place an Order

Get it Delivered for FREE

Watch Your Family Grow!

Why it matters to YOU is
why it matters to me.

Why it matters to YOU is
why it matters to me.

                  • When I was a kid, I always threw a fit when my parents asked me to “eat the veggies" but 4-year-old me couldn't be bothered with those green things!

                  •  
                  • But now? I finally get it. That's why I'm so thankful for my parents - not just for giving me a great childhood, but for thinking about how staying healthy could give me an even better future!

                    Still. There are so many others worried about their future and their health too (especially during these trying times). That’s why I made First Day, teaming up with Harvard and Yale pediatricians and scientists - to make vitamins backed by real science (and NOT snake oil).

                  •  
                  • Because your kids deserve vitamins with the right stuff.

                    And because you deserve a more simple life.


                    • ❤️ Alice

🌎🌍🌏
Join 17,467+ Happy Families
Around the Globe!
🌏🌍🌎

"The container is so cute and I love that these are made with organic fruits & veggies and also do not contain harmful additives like artificial food dyes, etc. I also like that the sugar content is low, so many other vitamins are loaded with a ton of sugar! Thank you First Day!"

Erin B.

"My kids absolutely love these vitamins. Everyday they are asking me if they can take their vitamins.
Th
ey are so good and organic and jet packed with fruits and vegetables.

These will become our permanent vitamins."

Brittany R.

"As a mom of 4 boys, I struggled to find vitamins that were all natural, did not contain gelatin, or a lot of sugar. First Day nailed it!! I did a lot of research on this vitamin prior to purchasing. I couldn’t have asked for a better vitamin! Thanks for creating something all my boys love!"

Terra G.

"The container is so cute and I love that these are made with organic fruits & veggies and also do not contain harmful additives like artificial food dyes, etc. I also like that the sugar content is low, so many other vitamins are loaded with a ton of sugar! Thank you First Day!"

Erin B.

"My kids absolutely love these vitamins. Everyday they are asking me if they can take their vitamins.
Th
ey are so good and organic and jet packed with fruits and vegetables.

These will become our permanent vitamins."

Brittany R.

"As a mom of 4 boys, I struggled to find vitamins that were all natural, did not contain gelatin, or a lot of sugar. First Day nailed it!! I did a lot of research on this vitamin prior to purchasing. I couldn’t have asked for a better vitamin! Thanks for creating something all my boys love!"

Terra G.

"My kids absolutely love these vitamins. Everyday they are asking me if they can take their vitamins. They are so good and organic and jet packed with fruits and vegetables.

These will become our permanent vitamins."

Brittany R.

"As a mom of 4 boys, I struggled to find vitamins that were all natural, did not contain gelatin, or a lot of sugar. First Day nailed it!! I did a lot of research on this vitamin prior to purchasing. I couldn’t have asked for a better vitamin! Thanks for creating something all my boys love!"

Terra G.

"The container is so cute and I love that these are made with organic fruits & veggies and also do not contain harmful additives like artificial food dyes, etc. I also like that the sugar content is low, so many other vitamins are loaded with a ton of sugar! Thank you First Day! "

Erin B

Frequently Answered Questions

What are your full ingredients and nutritional facts?

We think it's great that you're taking the time to make sure this is right for your family - please see below :)

Other Ingredients: Organic Tapioca Syrup, Organic Cane Sugar, Purified Water, Pectin, Natural Flavors (Papaya, Citrus, Mixed Berry and Kiwi), Citric Acid, Sodium Citrate, Natural Color (Black Carrot, Beta Carotene and Grape Juice), Organic Fruit and Veggie Blend (Apple, Strawberry, Tart Cherry, Blackberry, Blueberry, Raspberry, Pomegranate, Cranberry, Orange, Lemon, Carrot, Broccoli, Beet, Tomato, Spinach, Kale, Cabbage, Parsley Leaf, Brussels Sprouts, Green Bell Pepper, Cucumber, Celery, Garlic, Ginger Root, Green Onion, Cauliflower, Asparagus), Organic Sunflower Oil.

What are your full ingredients and nutritional facts?

We think it's great that you're taking the time to make sure this is right for your family - please see below :)

Other Ingredients: Organic Tapioca Syrup, Organic Cane Sugar, Purified Water, Pectin, Natural Flavors (Papaya, Citrus, Mixed Berry and Kiwi), Citric Acid, Sodium Citrate, Natural Color (Black Carrot, Beta Carotene and Grape Juice), Organic Fruit and Veggie Blend (Apple, Strawberry, Tart Cherry, Blackberry, Blueberry, Raspberry, Pomegranate, Cranberry, Orange, Lemon, Carrot, Broccoli, Beet, Tomato, Spinach, Kale, Cabbage, Parsley Leaf, Brussels Sprouts, Green Bell Pepper, Cucumber, Celery, Garlic, Ginger Root, Green Onion, Cauliflower, Asparagus), Organic Sunflower Oil.

How do your gummies help with behavior?

  • Look at you go! You're such a thoughtful parent! :) Nutrition is a great foundation for a healthy lifestyle that can impact behavior, and a lot of parents have written in to tell us that it's helped! It definitely isn't the only factor though. We've had a lot of parents write in and tell us it has really helped their little ones stay calm and more focused, especially after a while of taking the gummies. It really depends on the family! If you decide to try us, please let us know how it goes!

How do your gummies help with behavior?

  • Look at you go! You're such a thoughtful parent! :) Nutrition is a great foundation for a healthy lifestyle that can impact behavior, and a lot of parents have written in to tell us that it's helped! It definitely isn't the only factor though. We've had a lot of parents write in and tell us it has really helped their little ones stay calm and more focused, especially after a while of taking the gummies. It really depends on the family! If you decide to try us, please let us know how it goes!

What ages are these for?

Our Kids Daily Essential is recommended for 3 to 14-year olds!

What ages are these for?

Our Kids Daily Essential is recommended for 3 to 14-year olds!

We Could Use Lots of Sugar, But We Don't

We Could Use Lots of Sugar, But We Don't

Other children vitamins often have over double the amount of sugar. That's crazy. They are loading vitamins with sugar and getting away with it. We prefer giving you vitamins that are healthy and rely on organic fruits and vegetables rather than create sugar bombs disguised as vitamins.

LAST CHANCE:
Take 20% Off for Back to School!

00
:
00
:
00
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00

DISCOUNT CODE: BACKTOSCHOOL

No Risk, All Reward

We're confident this is the best vitamin you'll ever give to your kids. But we understand you may be skeptical. So give it a try...worry-free!

🔰 Our 100% Satisfaction Guarantee***

If your kids don’t like the gummies, you can send it back.

🕔 45-Day Test Drive

Try it out. Have your kids try a gummy and you can sneak a taste of one too. If you're still not happy, just send it back.

Take 20% off your order below!

100% SATISFACTION GUARANTEE***

If you're not happy, simply return them for a full refund.

AS SEEN IN


* This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
**Pricing shown for a 2 bottle subscription plan (our most popular) - discount applied only to initial order
*** We offer a 45-day satisfaction guarantee for returns. It covers 45 days starting from the day that you place an order and includes only the very first purchase of any product so that families can try our gummies - for any reason you aren't happy with your vitamins. Please note that we will refund up to $84 so that you can try up to 3 bottles of our gummies risk free. If you would like to order more than 3 bottles in your first order, we recommend that you ordering less so that your family can try them first. Thanks so much for your understanding!
Vitamins Compared with: Flintstones Vitamins Chewable Kids Vitamins; Nordic Naturals Nordic erries; SmartyPants Kids Formula

© 2020 First Day Inc. All Rights Reserved.
Terms of Service | Privacy Policy

© 2020 First Day Inc. All Rights Reserved | Terms of Service | Privacy Policy

Shop

How We're Made

About Us

Get $10

Ingredients

Certification

FAQ

Contact Us

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These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved. | Terms of Service | Privacy Policy

Shop

How We're Made

About Us

Get $10

Ingredients

Certification

FAQ

Contact Us

Thanks!
This field is required

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved. | Terms of Service | Privacy Policy