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Introducing The Kids Daily Essentials: Vitamins designed to support behavioral development

(And help you win the war in mealtime battles 😁)

Introducing The Kids Daily Essentials: Vitamins designed to support behavioral development.

(And help you win the war in mealtime battles 😁)

School's back in session.
Let's protect your kids with better nutrition.

Introducing Daily Kids Essentials – the yummy kids’ vitamin that’s built for stronger immunity. Jam packed with 8 super nutrients + 27 organic fruits and veggies.**

School's back in session.
Let's protect your kids with better nutrition.

Introducing Daily Kids Essentials – the yummy kids’ vitamin that’s built for stronger immunity. Jam packed with 8 super nutrients + 27 organic fruits and veggies.**

Look, parents should NOT have to deal with endless mealtime battles.

And yet here. we. are. Overstressed, overwhelmed, and practically tearing our hair out negotiating with our own kids! ("Wait...who's the parent again?!")

Let's face it, teaching kids to be healthy is NOT easy.

But here's the thing: when kids don't eat well, it can impact how they feel, learn, and behave. And here's the (other) thing so many parents don't realize: even when we try our best, our kids could be missing critical vitamins in their diets.

That's why this isn't just about getting your kids to eat those "green things" on their plates. And it sure isn't about winning the battle at the dinner table.

This is about deciding to end the mealtime battles, once and for all. For our kids' futures and...well...for our own sanities 😅 .

That's why it's right here, right now - that we've decided.

It's time we do something about it - together.

Meet Your New Secret Weapon to End the Mealtime Battles

The Kids Daily Essentials:
Better Vitamins. Built Smarter.

AS SEEN IN

The math: calculated. Again. & Again.

  • • Two years of development
  • • Thousands of $$$ from our own savings
  • • 35,000+ studies and 17 recipes
  •  
  • We knew we couldn't cut any corners to make a vitamin your kid truly deserves. And the 17,000 families who've joined us prove our math was right :)

Two years of development. Thousands of dollars from our own savings. 17 recipes. 35,000 + studies. That's how we got here. Parents deserve better, and we knew we couldn't cut any shortcuts to make a vitamin your kid truly deserves.

The science: done to a T!

  • • Supports behavioral development
    • Boosts better brain function
    • Supports learning development
    • and much, much more*

    Folate, Vitamin B1, Vitamin C, Vitamin K2, and more - EVERY single one of our ingredients serves a purpose, supporting better health.

  • More active energy, better brain function, faster cell development, better heart health, bone development, more focus, and stronger immunity. We don't just throw in a bunch of random "health" foods. EVERY single one of our ingredients serves a purpose.

The results: mouth-watering gummies

• 80% less sugar than the competition
• ZERO artificial sugars or flavors

We found the secret sauce to get kids to enjoy the taste of their vitamins (without making them sugar bombs!). Parents have never felt more confident in their parenting skills ;)

We knew all the nutrients in the world wouldn't help if kids didn't actually enjoy the taste of their vitamins. So, we continued on through 39 different prototypes. We didn't want to just make sugar bombs. And after refusing to settle, we're proud to say our vitamins come with up to 80% less sugar than the competition (and ZERO artificial sugars or flavors).

Meet Your New Secret Weapon
to End the Mealtime Battles

The Kids Daily Essentials:
Better Vitamins. Built Smarter.

AS SEEN IN

The math: was calculated. Again. & Again.

  • - Two years of development
  • - Thousands of $$$ from our own savings
  • - 35,000+ studies and 17 recipes
  •  
  • We knew we couldn't cut any corners to make a vitamin your kid truly deserves. And the 17,000 families who've joined us prove our math was right :)

The science: was done to a T!

      • - Supports behavioral development
        - Boosts better brain function
        - Supports learning development

        - and much, much more.*

        Folate, Vitamin B1, Vitamin C, Vitamin K2, and more - EVERY single one of our ingredients serves a purpose, supporting better health.

The result: mouth-watering gummies

- 80% less sugar than the competition
- ZERO artificial sugars or flavors

We found the secret sauce to get kids to enjoy the taste of their vitamins (without making them sugar bombs!). Parents have never felt more confident in their parenting skills ;)

"Takes all the worry out!"


"With 5 kids with different needs, finding a vitamin that would suit them all is always difficult. First Day has been a part of our routine for almost a year now and it takes all the worry out. I know they’re getting what they need without the risk of being hurt. We love First Day!"

– Lorraine P.

Organic Fruits & Veggies

Non - GMO

Gluten Free

Vegetarian

17,000 parents are taking back their parenting confidence

And ending the mealtime battles in exchange for mealtime...dances!

Are you in?

No Artificial Flavors/Colors

Gelatin Free

80% Less Sugar

Made in Canada

"The container is so cute and I love that these are made with organic fruits & veggies and also do not contain harmful additives like artificial food dyes, etc. I also like that the sugar content is low, so many other vitamins are loaded with a ton of sugar! Thank you First Day!"

Erin B.

"My kids absolutely love these vitamins. Everyday they are asking me if they can take their vitamins.
Th
ey are so good and organic and jet packed with fruits and vegetables.

These will become our permanent vitamins."

Brittany R.

"As a mom of 4 boys, I struggled to find vitamins that were all natural, did not contain gelatin, or a lot of sugar. First Day nailed it!! I did a lot of research on this vitamin prior to purchasing. I couldn’t have asked for a better vitamin! Thanks for creating something all my boys love!"

Terra G.

Now a permanent part of our routine

"My daughter loves these and gets excited about choosing red or purple 😂 she loves them. I know she is getting the nutrition she needs from amazingly sourced ingredients and that puts my mind at ease so much!"

Heidi F.

Unforgettable

"I’m a mom of two boys and they absolutely love these. They remind me in the morning if I forget to give them to them. When I shake the bottle I hear them in the other room screaming “Vitamin” my oldest always wants the purple and my youngest always wants the red. It works out perfect and plus they are eating something I approve of. It’s a win win."

Emily L.

Peace of Mind

"Taking our First Day vitamins is a great start to our morning routine! My girls love the yummy taste and this Mama has a Peace of Mind knowing that I’m at least starting their day off with something healthy in their bodies. As for later today, wish me luck!!"

Katie B.

Now a permanent part of our routine

"My daughter loves these and gets excited about choosing red or purple 😂 she loves them. I know she is getting the nutrition she needs from amazingly sourced ingredients and that puts my mind at ease so much!"

Heidi F.

Unforgettable

"I’m a mom of two boys and they absolutely love these. They remind me in the morning if I forget to give them to them. When I shake the bottle I hear them in the other room screaming “Vitamin” my oldest always wants the purple and my youngest always wants the red. It works out perfect and plus they are eating something I approve of. It’s a win win."

Emily L.

Peace of Mind

"Taking our First Day vitamins is a great start to our morning routine! My girls love the yummy taste and this Mama has a Peace of Mind knowing that I’m at least starting their day off with something healthy in their bodies. As for later today, wish me luck!!"

Katie B.

You Make it Worth It.

      • Hi there, I'm Alice, the founder of First Day. It's a crazy time in history. There are so many families worried about the future and our health, including my own. Our families need good health more than ever.
      •  
    • I'm proud to be making vitamins backed by real science, not snake oil. Our kids deserve vitamins designed for their health, made with ingredients that we can actually understand and pronounce. This belief drove me to create First Day. That's why I teamed up with Harvard and Yale pediatricians and scientists.
    •  
    • These uncertain times have only served to emphasize the importance of our mission - to make good health more accessible. I'm excited to introduce you to our family because we're in this together. ❤️
    •  

You Make It Worth It

                • Hi there, I'm Alice, the founder of First Day. It's a crazy time in history. There are so many families worried about the future and our health, including my own. Our families need good health more than ever.
                •  
              • I'm proud to be making vitamins backed by real science, not snake oil. Our kids deserve vitamins designed for their health, made with ingredients that we can actually understand and pronounce. This belief drove me to create First Day. That's why I teamed up with Harvard and Yale pediatricians and scientists.
              •  
              • These uncertain times have only served to emphasize the importance of our mission - to make good health more accessible. I'm excited to introduce you to our family because we're in this together. ❤️

100% SATISFACTION GUARANTEE***

If you're not happy, simply return them for a full refund.


* This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

*** We offer a 45-day satisfaction guarantee for returns. It covers 45 days starting from the day that you place an order and includes only the very first purchase of any product so that families can try our gummies - for any reason you aren't happy with your vitamins. Please note that we will refund up to $84 so that you can try up to 3 bottles of our gummies risk free. If you would like to order more than 3 bottles in your first order, we recommend that you ordering less so that your family can try them first. Thanks so much for your understanding!
Vitamins Compared with: Flintstones Vitamins Chewable Kids Vitamins; Nordic Naturals Nordic erries; SmartyPants Kids Formula

© 2020 First Day Inc. All Rights Reserved.
Terms of Service | Privacy Policy

© 2020 First Day Inc. All Rights Reserved | Terms of Service | Privacy Policy

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These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved. | Terms of Service | Privacy Policy

Shop

How We're Made

About Us

Get $10

Ingredients

Certification

FAQ

Contact Us

Thanks!
This field is required

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved. | Terms of Service | Privacy Policy